Who We Are?
Founded in 2020, Zayru is a modern ethnic fashion brand that blends traditional Indonesian textiles—such as batik, tenun, and ulos—with contemporary design.
We believe clothing is a living form of cultural expression, able to evolve while honoring its roots.
Each Zayru piece reflects thoughtful philosophy, distinctive motifs, and everyday comfort—crafted not just to be worn, but to convey values and identity in a simple yet meaningful way
What We Do?
Crafted with Purpose, Delivered with Care
Zayru is committed to creating garments that not only look striking but also offer comfort and confidence to those who wear them. Every step of our process reflects precision, premium material selection, and reliable production timelines.
Beyond the final product, we prioritize customer satisfaction—from attentive service and thoughtful packaging to meaningful post-purchase engagement.
Our work continues to gain attention through showcases at local and national fashion exhibitions, as well as features in digital and television media.
What Is Our Credo?
Inspired by Heritage, Accessible to All
Zayru continues to innovate by drawing inspiration from Indonesia’s rich cultural legacy and natural beauty. These values are thoughtfully preserved in every design—ensuring relevance, character, and harmony with today’s spirit.
We believe traditional fashion shouldn’t be exclusive. With quality craftsmanship and reasonable pricing, Zayru invites everyone to wear the pride of the archipelago—wherever they are.
Our Products
Women
Modern ethnicwear designed to empower expression and ease. Zayru’s women’s collection blends traditional Indonesian motifs with contemporary cuts—creating garments that feel graceful, bold, and comfortably wearable every day.
Men
Classic tradition meets modern masculinity. Zayru’s men’s pieces combine cultural patterns with practical silhouettes, offering subtle statement pieces for confident and conscious style.
Kids
Playful heritage for curious hearts. Zayru’s kidswear brings Indonesia’s textile legacy to life in comfy, expressive designs—made to inspire pride and move freely with growing imagination.
Liris Loka Series
Elegant by heritage. Ethical by intention
Zayru’s Liris Loka series embodies the spirit of mindful fashion—where ancient wisdom meets modern ethics. Each piece is dyed using natural pigments sourced sustainably from Indonesia’s rich botanical heritage, reducing environmental impact while preserving cultural essence.
Crafted with comfort, grace, and timeless beauty, Liris Loka invites wearers to celebrate identity, express values, and connect deeper with the Earth through their wardrobe.
“Wearing Zayru feels different—in the best way. I love how the design respects tradition but still looks fresh and easy to wear. People often ask me where I got it!”
Wade Warren
Why Choose Us
Passionate
We design with heart, blending tradition with bold creativity. Every piece reflects a story worth wearing.
Professional
Our commitment to quality is unmatched. From fabric selection to final touches, we uphold high standards across every detail.
Support
Zayru is more than a brand—it’s a community. We offer personalized support to help you express your identity with confidence.